Welcome to the first Pelotan Performance Insights of 2025, where we break down why sunscreen isn’t just for summer—it’s a crucial tool for athletes tackling winter sports. Whether you're skiing, snowboarding, or winter trail running, UV exposure in cold conditions can be just as intense, if not more, than in the summer. Let's look at the science behind those panda eyes synonymous with a long day on the slopes...

Higher UV Exposure at Altitude

• First up, as we covered in a previous Performance Insight on the effect of UV at altitude, quite simply: there is Higher UV Exposure at Altitude. UV radiation increases by approximately 10-12% for every 1,000m of elevation gain. This means that at 3,000m, UV intensity can be 30%+ stronger than at sea level, significantly increasing the risk of sun damage.

Snow Reflection Magnifies UV Exposure

• Just as importantly, snow reflects up to 80% of UV radiation, meaning you’re not just getting hit from above—you’re getting it from below, too. This double exposure drastically increases the likelihood of sunburn, skin damage and impact on athletic performance and recovery.

Cold Weather Masks Sun Damage

• In summer, the sensation of heat serves as a warning for overexposure, but in cold conditions, athletes often don’t feel their skin burning until it’s too late. Wind, sweat, and dry air can further exacerbate the risk of damage.

Long Days Outdoors

• Winter athletes often spend prolonged periods outside, whether on the slopes, trails, or frozen lakes. Even on cloudy days, up to 80% of UV rays penetrate cloud cover, meaning sunscreen is essential no matter the conditions.

How Sunscreen Helps Winter Athletes

Prevents Sunburn & Long-Term Skin Damage

• Using a broad-spectrum sunscreen like Pelotan significantly reduces UV exposure, protecting against both immediate sunburn and ensuring you perform and recovery properly.

Maintains Hydration & Skin Barrier Function

• Cold air, wind, and altitude can also dry out the skin, leading to chapping and irritation. Pelotan’s lightweight, sweat-resistant formula provides hydration while offering superior UV protection.

Regulates Temperature & Reduces Inflammation

• Sunburn and excessive UV exposure can lead to increased inflammation, which has been shown to impact athletic performance and recovery. By protecting the skin, sunscreen helps maintain optimal performance.

Stay Protected This Winter

Whether you're chasing powder, pushing limits on the trails, or training at altitude, Pelotan is your ultimate winter shield / panda eye protector 🐼