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Athletes

Protecting the world's best, across sports.

Kristian Blumenfelt

Triathlete - Olympic Champion, WTCS World Champion, IRONMAN World Champion, IRONMAN 70.3 World Champion, World No.1 & World Record Holder

Gustav Iden

Triathlete - IRONMAN World Champion, 2x IRONMAN 70.3 World Champion and World No.1

EF Pro Cycling

UCI WorldTour Cycling Team

EF Education-Cannondale

UCI Women's WorldTour Cycling Team

British Triathlon

The entire British Triathlon Federation and Elite Performance Teams in Olympic and Paralympics

Canyon SRAM

UCI Women's WorldTour Cycling Team

Alistair Brownlee

Triathlete - 2x Olympic Gold Champion, 4x ITU World Champion and World No. 1

Tom Evans

Ultra Runner - 3rd at UTMB, Winner at Western States

Evie Richards

Cyclist - UCI MTB XCO World Champion

Christian Meier

Ex Pro Cyclist + Trail Runner - Winner TDS at UTMB

Paddy Graham

Skiier - Freeski World Champion

Jordan Sarrou

Cyclist - MTB World Champion

Hayden Hawks

Ultra Runner - Winner of CCC, 2nd at Western States

Alex Bell

Runner - Olympic 800m finalist and British Record Holder Road Mile

Tristan Cardew

Cyclist and Content Creator

Will Goodge

Ultra Runner - Ran across America